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Fans of the Cowboys can anticipate purchasing merchandise that offers exclusive enhanced content experiences.
September 6, 2024
By: DAVID SAVASTANO
Editor, Ink World Magazine
The Dallas Cowboys and Avery Dennison announced a new partnership focused on enhancing fan engagement through innovative, smart heat transfer embellishments and digital labels embedded in fanwear. This partnership includes the creation of customizable and personalized jerseys, providing fans the unique opportunity to showcase their creativity through bespoke embellished merchandise. Avery Dennison’s Embelex product portfolio will play a pivotal role in this partnership. Embelex is already ...
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